Evaluation; What have you learned from your audience feedback?

Feedback has been a key part of the project. The audience analysed the video in a connotative and denotative manor allowing the group to understand the constructive criticism given and to change the video if necessary.
Also sheets were completed by various people on the night and also the next day when the videos were showcased to year 11 media pupils. Questions which were asked:
'Did you enjoy it?'
'Was the mise-en-scene constructed well?'
Below are some of the responses which we obtained:
Male.14
+Kept with mise-en-scene
-Bit fuzzy at times
+Keeps with the theme of original video

Male.16
+Fade effect linked well
-Fuzzy camera work
+Fits perfectly with the genre

Female,15
+The settings fit gloriously
-One scene looked pecuilar
+Editing was good



After collecting the above evidence to positively suggest that we had entertained our target audience with our music video. This feedback was essential to help us understand that the methods that we as a group employed to construct the mise-en-scene of the video were noticed by the audience.
The video manages to conform to Toderov's 'cycle of equilibrium' - the equilibrium of the Olly Murs relationship disrupted by the new life and love within the girls scenes.